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Why Shifting Left Isn't Enough: Embedding Accessibility into Your Organization

You’ve heard the phrase “shift accessibility left.” But simply bringing accessibility into design isn’t enough. To create truly inclusive digital products, accessibility needs to start even earlier—with your product goals and delivery criteria.

What you'll learn:

  • Why “on time and on budget” isn’t enough—and how to add accessibility to your delivery goals
  • How unexamined bias in product planning can block inclusive design from the start
  • The role of clear acceptance criteria in holding teams accountable for accessibility
  • Why saying “everyone owns accessibility” often results in no one owning it
  • What it really means to integrate accessibility into new product development—not just remediation

Whether you’re getting your accessibility program started, or looking on how to improve it, this thought-provoking session explores how to integrate accessibility into the software development lifecycle (SDLC) and keep accessibility top of mind in your organization.

56:28 min video

What's next? Explore more about web accessibility

Learn about our solutions

UsableNet Assistive
A managed service combining experts, technology, and legal support to make your website accessible
 
UsableNet AQA

Accessibility management and testing software for designers, developers, and testers

Expert guidance and training to empower your team to create accessible digital experiences

More Accessibility Program Resources

[Webinar] Winning Leadership Buy-in: Strategies for Digital Accessibility

Charlie joins Jason Taylor and Discusses strategies you can use to gain leadership buy-in

[Webinar] Accessibility Reports & Setting Targets for Your Program

Hear from Charlie and Jeff Adams on how to create measurable and actionable accessibility targets and goals in your organization.

[PDF] Build Your Business Case for Digital Accessibility

Learn how to connect accessibility to your leadership’s priorities and show its value. Download now, and start building your business case for accessibility today!